Press

GNC Bulks Up Omnichannel Revenue with New Shopping Option

GNC Holdings is joining the subscription revolution. The specialty health and wellness retailer is offering an omnichannel subscription program based on the Ordergroove relationship commerce platform and Salesforce Commerce Cloud.

67% Of Retailers Report Higher Revenue After Launching Subscription Services

By design, subscription services are primarily tools for customer retention, but new research indicates they deliver other benefits as well: encouraging shoppers to try additional channels and new product categories, and increasing the spend levels of already valuable customers.

Subscription-Based Business Models Can Deliver Results

There’s a shift happening from transactional to relationship-driven commerce. Although a subscription model doesn’t make sense for some products and industries, platform data from Ordergroove suggests that automatically recurring transactions can be convenient for consumers and profitable for many businesses.

BigCommerce Enters Growing Area of Online Retail

BigCommerce is partnering with CRM technology vendor Ordergroove to enable retailers on its platform to offer a wide range of recurring revenue programs. By integrating with the Ordergroove Relationship Commerce Cloud CRM platform, BigCommerce can provide functionality for users to provide purchase options including subscriptions, SMS reordering, memberships, and committed programs.

Subscriptions Shine as Retail Salivates Over Recurring Revenue*

More than 80 percent of retailers describe nudging one-off customers into long-term recurring revenue relationships as a significant priority in their overall strategies, according to a study released by relationship commerce company Ordergroove in the January lead-up to the NRF Big Show.

*To read full content you must be an annual or limited SJ Member, however you can read up to five free articles monthly with their limited member subscription. 

Optimize Recurring Revenue With a Relationship Commerce Strategy

Retail and brand leaders face a common and critical challenge today: finding new ways to retain customers in a hypercompetitive marketplace.

Illy Gets a Boost From Subscriptions

Recurring revenue via subscriptions and text message alerts have benefitted Italian coffee brand Illy.

Ordergroove Honored as a Top Company with Strong Female Leadership

Mogul annually conducts research to examine and assess workplaces for women, based on publicly available information and global nominations from Mogul’s 20,000 HR leaders/collaborators. Workplaces are assessed on: women’s initiatives, women in leadership, workplace policies, workplace culture, and overall diversity and inclusion. Ordergroove, and this year’s other honorees, displayed impressive efforts to encourage females professionally and were featured in Mogul’s list of Top 1000 Companies with the Strongest Female Leaders in 2018.

Illy Accelerates Subscription Coffee Program

Coffee company illy and Ordergroove have partnered to launch a subscription program. The program leverages the artificial intelligence of Ordergroove’s Relationship Commerce Cloud to orchestrate the optimal experience for customers seeking illy iperEspresso machines.