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It’s All About Subscriptions

Gartner predicts that by 2023, 75% of direct-to-consumer brands will have a subscription offering.

As the market continues to grow, grabbing a piece of the subscription gold rush won’t be easy. It’s become critical for brands with subscriptions to optimize their program to attract new subscribers while retaining their existing customers.

In this guide, you’ll learn how to turn your subscription program into a market-leading recurring revenue engine through best practices and use cases.

Takeaways: 

  • Best-in-class examples from leading merchants
  • Detailed benchmark data to compare against
  • Tips and tricks to increase subscriber enrollment, retention, and revenue
It’s All About Subscriptions

Gartner predicts that by 2023, 75% of direct-to-consumer brands will have a subscription offering.

As the market continues to grow, grabbing a piece of the subscription gold rush won’t be easy. It’s become critical for brands with subscriptions to optimize their program to attract new subscribers while retaining their existing customers.

In this guide, you’ll learn how to turn your subscription program into a market-leading recurring revenue engine through best practices and use cases.

Takeaways: 

  • Best-in-class examples from leading merchants
  • Detailed benchmark data to compare against
  • Tips and tricks to increase subscriber enrollment, retention, and revenue
kind-ordergroove-salesforce-commerce-cloud-subscription

“KIND was seeking a partner who could deliver a best-in-class technology platform and also offered a depth of experience in creating deeper and frictionless relationships with consumers. With market-changing solutions that go the distance to predict a customer’s next moment of need, Ordergroove has demonstrated that they can be that strategic partner.”

Jarid Lukin, VP of eCommerce at KIND

“Kiehl’s is committed to building strong relationships with consumers by creating a frictionless experience both in stores and across all digital channels. With consumer expectations rapidly evolving and a retail environment that’s in a continuous state of disruption, having a comprehensive Relationship Commerce platform and partner like Ordergroove is essential for achieving our vision.”

Julia Mavrodin, eCommerce and Digital Marketing, Kiehl's
illy name-ordergroove-salesforce-commerce-cloud-subscription

“With Ordergroove’s technology, data-driven insights and consumer expertise, we’re able to pursue a deeper and longer relationship with our customers, who love illy coffee and want to enjoy it at home. By offering the ‘illy a casa’ program at the optimal moment, we are making it easy and convenient to enjoy illy coffee through a premium subscription program. In return, we are experiencing increased customer satisfaction and lifetime value. It’s a win-win across the board.”

Andrea Vitale, illy

“After a thorough evaluation, we decided Ordergroove’s proven technology and team was the right fit for us to take our existing subscription programs to the next level. We are excited about the opportunity to leverage Ordergroove’s platform to further improve and expand our subscription offerings, and therefore, deliver an elevated and seamless experience for our customer which has always been our priority.”

Andy Molloy, Bare Escentuals