What if you could identify and nurture your most valuable customers? What impact would that have on your business? By using customer modeling techniques, you can determine your most valuable customers over time and enhance your relationships with them, resulting in long-term business success.
In this webinar, Ordergroove and DEG will examine how subscriptions can increase Customer Lifetime Value (CLV). We’ll also detail how to use this data to improve acquisition and churn strategies for your subscription program. This webinar is the perfect tool for anyone who needs help prioritizing their 2021 projects.
You’ll learn:
How to understand CLV and identify your most valuable customers
The impact of subscription offerings on CLV
Subscription best practices to maximize CLV
Speakers
Casey Burt
Strategic Client Director at Ordergroove
With more than 15 years of experience, Casey is passionate about helping brands develop and executive world-class customers experiences. He partners with Ordergroove’s largest strategic clients to ensure their business success.
Andy Warren
Director of Commerce at DEG
Andy brings more than 20 years of eCommerce and retail experience to his role as DEG, where he helps brands create exceptional customer experiences across all channels. Andy has covered all ends of the digital spectrum during his career, from defining database fields to creating cross-channel strategies, and has done so for national and global brands across industries, including Purina, Hershey’s, Phillips, Hallmark, Cisco, and NCR.
Casey Burt
Strategic Client Director at Ordergroove
With more than 15 years of experience, Casey is passionate about helping brands develop and executive world-class customers experiences. He partners with Ordergroove’s largest strategic clients to ensure their business success.
Andy Warren
Director of Commerce at DEG
Andy brings more than 20 years of eCommerce and retail experience to his role as DEG, where he helps brands create exceptional customer experiences across all channels. Andy has covered all ends of the digital spectrum during his career, from defining database fields to creating cross-channel strategies, and has done so for national and global brands across industries, including Purina, Hershey’s, Phillips, Hallmark, Cisco, and NCR.